If you manage a small, minority-owned or woman-owned business, taking this workshop will help to draw your ideal customers to you. You will learn how to showcase the work you do on your website and through social media to demonstrate your skills and talents.
Each person who comes to this workshop will walk away with an idea of how to ask for testimonials, how to highlight success stories, and a worksheet with three ways to change their website or social media presence to reflect what they do best.
Free. Registration is required. Don't forget to bring your lunch.
In this workshop you will learn:
- What you offer and who comes to your site
- What your ideal customer and referral partner looks like
- How to ask for testimonials and create a good testimonial in writing and in video
- Before and after shots
- What makes a good video edit
- How to highlight your success stories in email and social media
- They like you! Now, deciding your call to action
This marketing workshop is offered by Metro as part of series of free training opportunities for COBID-certified and COBID-eligible businesses and is designed to give you the tools you need to help your business grow. Sign up for one or all of the workshops.
Presenter: Mazarine Treyz, CEO, Wild Social Media LLC, Author, The Wild Woman’s Guide to Social Media
Mazarine has helped hundreds of small businesses over the last eight years succeed in marketing online, including optimizing website conversions, blogging, e-newsletters, social media and more. Her business, Wild Social Media, is a certified small, woman-owned business. Her government clients include: the City of Austin, Texas, Oregon SBDC, South Seattle SBDC, Multnomah County, and Oregon Metro. She has spoken for the National SBA Small Business Week and the IRS as well.