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Do you own or manage a retail shop, restaurant or ground floor business? Thinking of starting one? Learn how to grow a business via these six Get Street Smart guides.

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Create a low-cost, high-impact storefront

Maximize impact via display windows, doors and entries, materials and color, canopies and awnings, and renovations with low cost and sustainable options.

Storefront slideshow25.97 MB Adobe Acrobat PDF Published Dec 2, 2013

Storefront checklist300.94 KB Adobe Acrobat PDF Published Dec 2, 2013

Storefront brochure2.88 MB Adobe Acrobat PDF Published Dec 2, 2013

Boost your sidewalk appeal and visibility

Express your brand through plantings, outdoor seating, lighting, awnings, signs or bike racks. Leverage community events, maintain adjacent public areas and public clearance.

Sidewalk slideshow24.45 MB Adobe Acrobat PDF Published Dec 2, 2013

Sidewalk brochure2.35 MB Adobe Acrobat PDF Published Dec 2, 2013

17-minute video presentation by architect Brian Emerick

33-minute video presentation by retail strategist Seanette Corkill

Stand out with distinctive signs and lighting

Discover secrets of the trade: what works, what doesn’t, plus info on codes and lease issues.

Signs and lighting slideshow15.07 MB Adobe Acrobat PDF Published Dec 2, 2013

Signs and lighting brochure1.7 MB Adobe Acrobat PDF Published Dec 2, 2013

40-minute video presentation by architect Brian Emerick

Design your interior to improve sales

First impressions count: learn to use color, layout, merchandising and branding to draw customers in and invite them to linger.

improved sales slideshow14.9 MB Adobe Acrobat PDF Published Dec 2, 2013

55-minute video presentation by retail strategist Seanette Corkill

Advertise 24/7 via your front window

Watch an array of examples and hear what makes a compelling window display, how to keep it fresh, and make your streetside restaurant or service business more enticing.

50-minute video presentation by architect Brian Emerick

Promote! Expand!

Reach out to new customers and keep them coming back with district-wide and single-store events. Manage event-planning with a step-by-step process that covers goals, audience, media, budgeting and more.

Promotions slideshow4.73 MB Adobe Acrobat PDF Published Dec 2, 2013

Promotions brochure2.29 MB Adobe Acrobat PDF Published Dec 2, 2013

Create a low-cost, high-impact storefront

Boost your sidewalk appeal and visibility

Stand out with distinctive signs and lighting

Design your interior to improve sales

Advertise 24/7 via your front window

Promote! Expand!

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